Envy Her began as a heartfelt mission: to build a community where women feel empowered, starting with something as simple as putting on a piece of shapewear. Our journey began with the courage of one woman, Jeannie, who launched our first product line, Wink Shapewear, with a dream to create an intimate space for mothers to feel confident in their skin throughout their motherhood journeys. As our small team grew, so did our passion for a shared goal. We traveled from homes to offices, creating intimate spaces for our friends and customers to experience what it felt like to have a like-second-skin fit, accentuating each individual’s natural beauty. We were humbled by the positive feedback and the stories of newfound confidence.

Our Journey to Lingerie

As we continued to grow, we met women who yearned for more—ladies who exude confidence because they feel good within. That set us on a new quest for an answer, which we found during our travels to the States: bralettes. Though common in the West, we realized this light, delicate, and elegant style was uncommon in Asia, and we knew this was it. We embarked on a new journey, and while it wasn't easy, we persevered. Putting business costs and sense aside, we took a leap of faith. We were introduced to our very talented, now in-house seamstresses, who helped us begin our handmade journey right here in Singapore.

Our Craft

With our desire to put a properly fitted piece on every person we meet, our focus on a personalized and custom fit became paramount. We believe every soul deserves to feel strong, confident, and beautiful. In our hands, a simple piece of fabric becomes a wearable expression of self-love—a piece made just for you.

Today and always, we celebrate you.